Market watch – February 2013: Not so limited and healthy growth
date:Feb 17, 2013
r French fries.

As Brian Orlando, senior marketing director at Hellmanns, noted, Consumers are looking for quick and easy recipes that can be enjoyed while tailgating at the stadium or watching the game with friends and family.

The companys limited-edition experiments also include the first cross-brand partnership between Hellmanns and Franks RedHot. The resulting product, Hellmanns Spicy Buffalo with Franks RedHot, promises the creaminess of Hellmanns with the bold Buffalo flavor of Franks.


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05/29 04:51