Budweiser hopes for win in Super Bowl marketing
date:Feb 04, 2013
ant part of its marketing.

The Super Bowl ads will also feature a new offshoot of Budweiser, Budweiser Black Crown, which debuted this year.

In an interview Wednesday, McCarthy declined to comment on 2012 full-year sales until parent A-B InBev, the worlds largest brewer, releases earnings later this month. He said A-B is continuing to focus on several strategies, including sports sponsorships and music, to grow Budweiser in the U.S.

Unquestionably, the success of Budweiser is critical to our
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