Billionaire Tony Tan Caktiong takes Jollibee Foods global
date:Feb 01, 2013
s of making sure that the hamburger here and there tastes the same regardless of whether ingredients might be different quality; beef might vary in taste or tomatoes in sweetness, he says. And as its a location-based business we need to know the community very well in order to understand traffic flow, where people stay. Understanding that local consumers might have different tastesJollibees products are often saltier or sweeter the company is open to adjusting recipes if needed. Core products li
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