date:Feb 01, 2013
Last March it paid $6 million for 55% of Chinese beef noodle chain San Pin Wang, which now has 39 stores. Overall sales for Jollibees China operation rose 20% last year. We dont even have to launch a Jollibee store in Chinathese branches in themselves can be a major business, says Tan.
Generating $192 million in revenue last year, China is Jollibees biggest overseas market, but its not yet profitable. Overall, if you include the head-office expense, they are still not making money in China, say