date:Jan 29, 2013
en study, Fung said, 88% of shoppers globally intend to purchase private brands even once the economic climate improves.
Health and Wellness is a macro-trend affecting confection, with label claims of low sugar or no additives, says Fung, pushed by legislation related to the fight against obesity in multiple countries. She said consumers are demanding greater transparency in labeling and want more information related to choices. Manufacturers, Fung said are better off promoting moderate consump