date:Jan 29, 2013
pand Teavanas current 300 store footprint from largely mall-based stores to urban street locations, where Starbucks obviously has very strong capabilities, and ultimately we will reinvent the tea category, just as we did the coffee category 40 years ago, Mr. Schultz said. Teavana is the perfect complement to Starbucks current $1-plus billion Tazo brand, and will enable us to further extend our leadership position in the $40 billion global tea market.
Earlier this quarter, we opened our first Ta