date:May 31, 2012
channel, which attracted 1,360 complaints in 2004. Shoppers complained about the channels poor customer service, misleading guide prices and delivery delays.
TV watchdog Ofcom later issued a fine and revoked the channel's broadcasting licence.
The third most unpopular advert was for bookmaker Paddy Power in 2010. This advert showing a cat being kicked across a pitch by a blind football player attracted 1,313 complaints.
To read the annual report, clickhere.
ASA in numbers
Dealt with 431