date:Jan 15, 2013
Packaged Facts noted in a report earlier in 2012, cereal and granola bars have met with competition from not only nutrition and energy bars, but also with an array of other snacks perceived as healthierincluding cheese, yogurt and trail mixes.
Since 2007, the cereal bar segment has become more narrowly focused on health and weight management, the firm wrote. Granola bars, however, are benefitting from renewed interest, reflecting in part a consumer enthusiasm for real foods with simpler, recog