date:Jan 10, 2013
Fast-food chain KFC's parent Yum Brands Inc apologised to customers in China over its handling of a recent food scare that has hit the company's sales in its biggest market.
We regret shortcomings in our self-checking process, a lack of internal communication, Su Jingshi, chairman and chief executive of Yum China, wrote on the company's Weibo microblog.
Yum, which gets more than half of its revenue and operating profit from China, warned on Monday that bad publicity from the safety review of i