ASA OKs Yoplait kid's yogurt ‘suck their guts out’ ad
date:May 31, 2012
roduct was a fruit-flavoured yoghurt which came in slim plastic pouches and was consumed by tearing off the top of the pouch and sucking the contents out, and the strapline reflected this,the ASA report added.

The ASA added that the advert did not features the animated characters engaging in violence towards each, and it considered that the language used in the ad was milk and relevant to the product and how it would be eaten.
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