TV Apprentice whisks Tesco and Waitrose into his food business
date:Jan 08, 2013
t hes not a horrible person. He just has strong views about what works in business and what doesnt.

Holzherr believes appearing on the show has helped him to build the reputation of his business by opening doors and giving him strong media training.

The biggest thing about being on the show is that people know a little bit about what we do, which has helped us to grow.

Once the launch is out of the way Holzherr plans to focus on getting the five main supermarkets on board and developing the f
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05/07 17:33