Sensory Research: Cup Color Influences the Taste of Hot Chocolate
date:Jan 05, 2013
of a certain colour or shade, recognised Piqueras-Fiszman. In reality this varies depending on the type of food, but the truth is that, as this effect occurs, more attention should be paid to the colour of the container as it has more potential than one could imagine.

According to the study, these results are relevant for those scientists interested in understanding how the brain integrates visual information not just from the food itself but from the receptacle or container from which it is co
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