date:Jan 05, 2013
India, the largest banana producing country in the world, is vying for a bigger share of the global market.
An ambitious plan has been drawn up by the Confederation of Indian Industries (CII) to export Indian-grown bananas globally to China, East Asia, the Middle East and Europe.
It is estimated that the annual trade could be worth $1.2bn (750m).
The plan is to create a global brand for Tamil Nadu Bananas, along the lines of Florida Oranges and California Apples.
But as local production is u