date:Jan 04, 2013
z black glass bottles in six- and 12-packs. Becks spent over two years developing a black glass bottle for Becks Sapphire.
As part of the marketing campaign supporting the launch of Becks Sapphire, the product debuted at high-end New Years Eve occasions nationwide. Consumers will also be able to experience the brand at pop-up locations in Beverly Hills in Los Angeles, on Michigan Avenue in Chicago, in SoHo in New York City and along South Beach in Miami. The brand launch will be sustained with