date:Jan 04, 2013
AgriMarine will invest heavily in-store promotion such as videos and sales staff and tastings at BHG and Ito Yokado.
AgriMarine had previously supplied its salmon to restaurant and hotel customers, including the Kempinski in Beijing. However, that market has proven less profitable, given competition from Norwegian and Chilean salmon suppliers. Its not cost competitive and they want large fish.
While in just two retailers outlets in Beijing, AgriMarines Pacific salmon stands to gain from lower