date:Dec 28, 2012
consumer apathy and confusion was high.
In general U.K. consumers trust their suppliers, especially supermarkets, to take care of sustainability so they dont need to think about it, she said.
Eco-labels are a must-have for retailers, show how environmentally conscious they are, and fit in with their corporate social responsibility requirements. They also provide industry with a defense mechanism against environmental criticism. However, they come at a financial cost to the whole supply chai