date:Dec 27, 2012
ivemint.com as saying that the market, which is largely dominated by mango drinks, has now provided opportunity for other fruit variants as well.
We are looking to bring a highly differentiated product to the market, she added.
According to Chauhan, the company is also planning to unveil its Appy Fizz carbonated apple drink in cans. Currently, the non-carbonated drinks market is dominated by Dabur India Ltd's Real juices, followed by PepsiCo's Tropicana.