date:Dec 26, 2012
ts first in nine years. Hedgeye analyst Howard Penney said McDonald's benefited in recent years from programs to keep stores open later and longer. But eventually, those opportunities became exhausted, which was one of several reasons for the sales deceleration.
They kind of maxed that out -- all the restaurants that made sense to have open longer, they've already got those sales dollars -- and that whole initiative kind of dried up in 2012, he said. These kinds of things have a limited-growth