date:May 30, 2012
is natural or not. The term natural is not really addressed fully for the industry in Europe. It is seen more as a marketing tool than as an issue for additive regulations.
Guidance reasonable
However,she said FoodDrinkEurope had clearly communicated its guidance and the industry viewed it as reasonable. As a result most food and drink manufacturers would be likely to adopt it or some version of it when marketing products containing stevia.
Aside from definitions of natural, concerns also per