date:Dec 20, 2012
The UK fast food industry has greatly benefited from the recession, and the subsequent squeeze on disposable income, as millions of families have been forced to cut back on spending on luxuries, especially on meals in restaurants.
This has encouraged many to trade down to cheaper meals, especially burgers and fried chicken.5.54 billion visits were made to a fast food chain in 2011, out of the 11 billion meals eaten in total out of the home - be it at a work canteen, restaurant, pub or sandwich