El Corte Inglés optimises product management with Trace One portal
date:Dec 20, 2012
t the company is pleased to be helping El Corte Ingls increase the transparency of information on its own brand products.

This will in turn help it become more effective in the development process, as well as responding more quickly to the growing demands of its consumers for these products, Heurtevent added.

The application is expected to reduce the time to market for private label products by one to two months.

It is also expected to improve collaboration with suppliers, while ensuring that
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