Helt Honey Packaging Uses a Pattern of Graphics to Illustrate its Contents
date:Dec 18, 2012



A list might have offered an effective means to describe the features and the ingredients inside of Helt Honey packaging, but where would the appeal be in that branding strategy?

Given that a consumer is far more likely to be enticed by visual stimulation, text was scrapped in favor of an elaborately illustrated label.

Anders Arhojs design for the sweet spread jars gives special treatment to all 14 varieties of the bee-derived product.

The winged creators and their hives are certainly re
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