date:Dec 17, 2012
ng to the U.S. Breakfast Foods Market - September 2012 report, the majority (69%) of respondents who eat any breakfast foods during the week consider low cholesterol or heart healthy claims important when selecting breakfast foods. Additionally, around the same number (65%) think lowfat and high fiber are significant health-related attributes.
More than half (57%) of respondents who eat any breakfast foods during the week said they would be willing to spend more on better quality prepackaged br