date:Dec 13, 2012
These attempts to make over the pedestrian soda category with highbrow products seem to come every year, making for a diverse set of companies for retailers and distributors to consider.
The entrepreneurs wouldnt mind the consideration its tough out there, they say, when youre competing with the Cokes of the world. But things are starting to turn: recently a high profile investor took a stake in one brand, while a fast growing retailer interested in building high-end consumer brands took a cha