date:Dec 07, 2012
ustomers.
Since the wines are crowdfunded by customers, there are no marketing or sales costs.
Stai said: I'm happy to offer twice the value of wine for the investment. As much fun as wine marketing can be, marketing does cost money. Reducing our marketing spend to chicken feed means I can charge my valued Angel investors less, and everybody wins.
Olson and Stai's customer-funded wines will be available exclusively to NakedWines.com customers starting on 12 December 2012.
So far, NakedWine