Private equity firm takes the cake in £23.5M deal
date:Dec 07, 2012
owing businesses supplying own-label foodstuffs into supermarket multiples in the UK.

He was chief executive in a successful buy-in into Elisabeth the Chef in 2004, a private equity-backed supplier of chilled own-label cakes to UK supermarkets, growing sales from 45M to 70M during his three-year tenure.

Johnson said he was eager to seize the initiative and make the firm the pre-eminent cake manufacturer in the UK food industry by providing industry-leading levels of innovation, quality and ser
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