Value-added growth a welcome tonic for fish sales
date:Dec 06, 2012
hat have always plagued the category: Consumers perceive it to be expensive, theyre often unsure how to cook it and it has a short shelf life. And more recently, shoppers have become better informed about issues at sea and have anxieties about sustainability.

And yet, the fish category is not bereft of tailwinds. Garner says theres a lot of customer-enticing retail theater that comes with fish counters; theres the acknowledged health of a diet comprising seafood; and sustainability can be a po
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