Value-added growth a welcome tonic for fish sales
date:Dec 06, 2012
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Garner agrees with Mainons assessment, saying that it isnt necessarily a problem if a store has an unprofitable fish line.

You have to look at what else customers are buying, because without a fish counter the whole store would suffer, says Garner.

The larger retailers will have a fish counter in the same way that they will have a bakery department; it sends a strong message about fresh food to the public.

In capitalizing on the rejuvenation of chilled, Garner reckons future re
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