Naturex positions itself in premium market
date:Dec 05, 2012
forecasts suggest that the market has grown by just 1.6% in 2012.

Despite these figures, Antoine Dauby, marketing director at Naturex was upbeat about the potential offered by his firm's products. These market conditions mean it is very important for manufacturers to create excitement among shoppers by finding a point of difference that adds value to their proposition, he said.

Dauby added that Naturex products would also enable manufacturers to benefit its offerings in the clean-label sphere
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