Tesco rolls out virtual technology to boost multichannel offering
date:Nov 30, 2012
Tesco is rolling out a range of virtual technologies for customers to use in-store, as part of its multichannel drive.

The retailer is introducing a virtual mirror into three of its stores, which allows customers to try on clothes virtually. It is also rolling out a giant 80 inch touchscreen for children to browse toys in its Cheshunt branch.

The Endless Isle technology allows customers to order by printing a ticket for Click and Collect or by using their mobiles. Some products can be rotated
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