date:Nov 30, 2012
erate a U.S. produce business. She debuted with a purple sign, which later became the companys signature color, and her premier product was fresh brown mushrooms an unusual specialty at that time. She quickly developed a reputation for buying and selling new and unusual produce specialties.
Caplans marketing abilities were recognized worldwide after her success in introducing and promoting the Kiwifruit in the United States, earning her the title, Queen of Kiwi. Her ability to create consumer