date:May 28, 2012
US to roll-out Fruit shoot into a third state, Texas, following Florida and Georgia deals.
Asked why Fruit Shoot was taking Fruit Shoot to the States in such a big way - rather than other brands J20 or Robinson's - the City analyst said that Britvic was avoiding category overlap with similar Pepsi brands, and that the kids' drinks market wasunderdevelopedin many countries.
Folllowing successful Fruit Shoot launches in Belgium and France (and an Australian distribution deal akin to the US move