date:Nov 27, 2012
Sports drink Gatorade, owned by PepsiCo and distributed by Britvic in the UK, has roped in MiniFridge.co.uk to produce customized mini bar fridges.
The customized mini fridge will house all Gatorade's key products and is expected to drive the brand awareness.
The sports nutrition brand currently offers a number of products, from the classic Gatorade Perform in orange, blackcurrant and lemon flavors, to the Series Pro range, which provides athletes with nutrition for the three stages of athleti