date:May 27, 2017
ost sophisticated category; deep range, some branding coming in and major mainstream retailers, all of those sectors happy to carry 20 odd products. There's not many categories in fruit and vegetables that retail anything like that. Mushrooms it's about the value; $6 wholesale. Similarly with cut leaf salad, it's a high value product. Cucumbers surprise some people, but it's a steady line that just keeps going.
Mr Kneebone told the conference that range depth and the average price are the key