Britannia signs up Salman Khan for its ‘Tiger’ brand
date:Nov 05, 2012



Britannia Tiger, one of the power brands in the kids segment, has joined hands with the largest power-brand of the film industry, Salman Khan the Tiger of Bollywood. The superstar, whose appeal cuts across segments and geographies, will play a crucial role in further enhancing Tigers core values through his association with the brand, its products and promotional activities.

Said Salman Khan, I am very happy to be representing a brand like Britannia Tiger as it reaches out to kids and talks
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