Hershey Net Sales Increase 7.5% in Q3, Updates Outlook for 2012
date:Oct 29, 2012
e year has progressed, commodity markets have remained volatile. Input costs in 2012 will be higher than last year, although our current forecast indicates that the increase will not be as much as our earlier estimate. Therefore, we now expect adjusted gross margin to increase 120 to 140 basis points. This is greater than our previous forecast of about a 100 to 120 basis point increase.

We are planning an additional investment in advertising in the fourth quarter and now expect full-year 2012
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