date:Oct 18, 2012
Retail giant Sainsbury is to put the Red Tractor logo formerly used for meat, poultry, dairy and fresh products on the scrapheap, attributing the decision to what it termed consumer confusion.
A Sainsbury spokesman said: The forthcoming EU changes to food labelling regulations have led us to review and prioritise the information we put on our packaging. Customers have told us that too many logos on pack can be confusing, so whilst we will continue to adhere to, and exceed, the Red Tractor st