date:Aug 20, 2018
ent is structured to create value for both companies and allow The Coca-Cola Co. to increase its ownership stake in the future under defined terms, the company says. Financial terms of the agreement were not disclosed.
The BODYARMOR investment will be part of the Coca-Cola North America Venturing and Emerging Brands (VEB) investment portfolio. The brand will continue to operate independently with the same entrepreneurial spirit that has made it so successful under the leadership of Co-Founder a