Still hope for Premier Foods’ Hovis bakery
date:Aug 14, 2012


Bread sales

In its interim management statement published last week (August 7), Premier said the bread market was improving in value terms, despite a volume decline of 1.8%.

Bakery sales were down 7.6% in the three-month period ended September 30, with Hovisdown 6.2% driven by intense competition.

The statement said:Hovis volumes declined 13.5% and margins suffered as a result of higher promotional activity, industry-wide pricing pressure and customer mix.
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