94% of Americans Snack Daily; 60% Want Healthier Options
date:Jul 22, 2015


Walking around the 2015 IFT Annual Meeting Food Expo it was evident the market for snack foods continues to drive innovation in the food and beverage industry. In fact, a recent report from Mintel revealed nearly 94 percent of Americans snack at least once a day. What is more, 50 percent of adults snack two to three times per day with 70 percent agreeing anything can be considered a snack these days.

According to the Snacking Motivations and Attitudes U.S. 2015 report more frequent snacking
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