date:Aug 08, 2014
s. When you spend just 30 or 40 per shopping trip, you cannot afford to buy larger packs. This leads to an increase in the purchase of smaller units, which of course means more primary packaging.
The converse, according to Mr Aufdemkamp, is that when economic times are good, packaging can also benefit because there is higher demand for premium packaging with features which add value.
Migration from rigids
Another factor underpinning healthy growth rates in flexibles has been the continuing e