SABMiller’s Sales Increase on Pricier Beer in Africa, Europe
date:Jul 25, 2014
e expensive beers including Castle Lite. Revenue increased 8 per cent in Europe, following a poor performance in the same period a year ago and aided by Easter.

Lager volumes, however, declined in Latin America, the companys largest region, and Australia, where it bought Fosters Group Ltd in 2011 for about A$10.5 billion.

Lager sales in Colombia plunged 6 per cent after SABMiller raised prices and the company restricted alcohol sales during two rounds of presidential elections, while volume fe
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