Multi-billion-dollar private label takeover in Australia
date:Jul 20, 2012
International business information research firm, IBISWorld, today released the results of its survey into private-label spending by Australians.
According to IBISWorld General Manager (Australia), Ms Karen Dobie, private-label products have been one of the Australian supermarket industrys fastest growing segments over the past decade.
In 200708, private labels accounted for just 13.5% of total supermarket sales meaning the segment has grown by more than 85% over the past five years, Ms Dobie s
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