date:Apr 15, 2014
s earlier. The dairy market, not surprisingly, has seen the highest levels of activity, accounting for over one-third of total lactose-free launches, with 7% of dairy launches using the claim. Levels of interest and product activity have been particularly high in North America and Western Europe, where 10% of dairy launches used the positioning.
It is clear that the free-from sector is set for further growth, with interest continuing to spread from those diagnosed as specific allergies and into