Lupin ‘super’ cereals: A new trend on the horizon?
date:Jul 06, 2012
mes.

Expansion plans?

The gluten-free, high protein, low-fat cereal is currently available in Australia and has been on the market for around six months but owner of manufacturing company Lupin

Nutrition Foods, Tom Cronje, said there are plans to expand.

Theunique nutritional composition of the cerealwill hold appeal, Cronje said.It seems like the US, Canada and the UK may be very good markets.

However,the strategy is to first get it established well in Australia before actually considerin
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