date:Nov 19, 2013
appreciate the culture his shops are brewing.
Were communicating, educating and answering the questions of thirsty consumers who are not only looking for coffee but also for knowledge about the coffee.
People dont just want to eat for fuel or drink for thirst. They want to know where all of this is coming from, which is the idea of provenance.
Paul Bassett has a variety of single provenance coffees. These coffees have an identity and give information about its origin. Consumers are able to le