Consumers increasingly seeking innovative juice products
date:Apr 12, 2013
7 percent. In the meantime, health and wellness trends and consumer marketing about healthier lifestyles have pushed the growth of juice bars and smoothie chains, and in turn, given way to the rise of new premium and super premium juice products.

And while natural and specialty retailers were once the exclusive domain for innovative and exotic juices, traditional grocers are now stocking their shelves with a range of coconut waters, blended juice drinks and superfruit smoothies. Packaged Facts
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