PepsiCo, AB InBev Team Up in Joint Promotions
date:Jan 14, 2013
ly brings its own challenges, this plan basically brings together three formidable go-to-market systems with the potential to unleash substantial value for the organizations.

It's not the first time, A-B and PepsiCo have teamed up. In 2009 they signed a joint-purchasing agreement meant to save on items such as travel, computers and office supplies. A few months later, the pair pooled their vast scaleto wring savings out of media companies. Together they spend nearly $1.17 billion on U.S. measur
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